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MTV’s “Savage County – Demand It” Campaign — Learn Social Media By Example

MTV’s “Savage County – Demand It” Campaign — Learn Social Media By Example

It seems that MTV is catching a ride on the social media bandwagon that corporate siblings such as Paramount had with “Paranormal Activity” as it experiments with new distribution and marketing... Read more »

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Feeling Lonely? Why Not Rent a Friend?

Social media certainly evolves in very interesting and unexpected ways. In the early days, social media involved people posting personal ads on dating sites. In those days, it was a natural evolution of the dating scene from the pages of the magazines onto the web. Those people were interested in finding the elusive romantic of their dreams or just a quicky, either way it was bound to the same societal norms that were already established by the personal ads. The whole interaction was hugely anonymous.

Then came in the first true pioneer of the social media age, MySpace, for those who remember the early days it was pleasantly amusing and awe inspiring to find your favorite stars and celebrities online, friend them and chat to them personally. MySpace created an incentive to shed your nickname and be yourself online for others to find you. Then came Facebook which pushed this idea further and aimed at creating smaller and smaller group of interaction in which you are mainly staying in touch with your own circle of friends and rarely venturing beyond it.

This evolution of moving into more personal and more private interaction would have realistically ceased at the level of friends and family, but what about those who don’t have their friends and family immediately available to them? What about those who want to spend time and hang out with their friends rather than just stay in touch. That’s the gap that the rent-a-friend service fills.

Do You Have 0 Friends?

MTV’s “Savage County – Demand It” Campaign — Learn Social Media By Example

It seems that MTV is catching a ride on the social media bandwagon that corporate siblings such as Paramount had with “Paranormal Activity” as it experiments with new distribution and marketing methods in the digital age.

In order to achieve this, MTV has teamed up with digital information service and marketer, Eventful, to launch a social media campaign for its forthcoming indie slasher film “Savage County”, which it originally had planned to release as a Web series.

From the movie: Savage County

Beyond selling ads around the film’s potential TV and digital distribution, MTV is looking to sell international rights and bring in syndication revenue.

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Digg Users Declare “Quit Digg” Day!

The 30th of August, 2010, might be a day to remember for years to come: The day that Digg pays its dues and is sentenced to obsolescence for its repetitive crimes against its loyal users.

Jib Jab — Applications Using Social Media Brilliantly

We will again be looking into examples of tricks and methods that online games and applications are using to make the most of social media. In other words, what is making those apps as “spreadable” and “viral” as they are.

Today’s application is: Jib Jab.

Colbert Report on Social Media: Control-Self-Delete Your Future!

In one of his latest shows on Comedy Central, Stephen Colbert uses "The Word" section to express a serious yet hilarious view of today's social media environment. He cunningly points out the dangers of using social media in terms of privacy while showing how big social media giants such as Facebook are selling our information to...

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The Game Layer on Top of The World [TED Video]

This was a really amazing TED lecture that I thought about sharing, the possibilities that open up in your mind, after listening to this lecture, are truly amazing. The concept is very simple: the evolution of social networking has reached its apex and settled on a platform; Facebook. Now, the way forward would be to [...]

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HEARTSTOPPER: The Last Exorcism — Learn SM By Example

HEARTSTOPPER: The Last Exorcism — Learn SM By Example

Lionsgate decided to use the infamous Chatroulette to promote this upcoming movie taking the power of social media into account. Although it seems that they are just having a bit of fun with this, they were able to scare many people with this hilarious prank.

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WTF: Are You Next on Facebook’s Hit List?

WTF: Are You Next on Facebook’s Hit List?

Three teens who were on a hit list posted on Facebook have been killed in the past 10 days in a southwestern Colombian town, officials say. Police say they do not know who posted the list or why the names are on it.

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Quirky News of the Web — August 2010

Quirky News of the Web — August 2010

Sesh Roulette, the quickest way to catch a case

There are always smaller headlines that tend to go unnoticed. They are the headlines that let us know how individualistic and unique some of the interactions on the web can be, and how much social media is shaping our world in ways that we could not have fathomed 20 years ago. Therefore, the Quirky News of the Web section will...

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Twitter Happiness Visualized [Video] — MI always pissed off?

Twitter Happiness Visualized [Video] — MI always pissed off?

Twitter Mood

Here is an interesting video depicting how the mood for US tweeps changes across the span of a work day. The map is morphed to depict the number of tweeps from each state rather than the area in what is called a cartogram. It might that surprising that most people are at their lowest during their midday or midweek or that the west...

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