How easy is it to create and maintain a great blog or website? How much effort, time and resources should be invested in a blog or website to ensure prolonged success and continuous recognition? What are the top 7 crimes the owners of some of the greatest blogs or websites commit?
- Neglect: Many Internet users are time-poor, I know, yet after creating original and creative sites, whether in content and/or design, I believe that it is essential to maintain continuous updates and follow ups in order to keep the visitors loyal and coming back for more. Stumble Upon user commented on phatterism.com‘s creator by saying: “He created an awesome page and an inspiring way to make a blog… last update 2008, sad thing“.
- Redundancy: Repetition is a “no, no”! What worked once, twice, three times or even more, will not always work! Remember that! Even Guy Kawasaki made the mistake of becoming dull due to repetition and lack of innovation!
- Unavailability: Every blog and site owner should be available for feedback and responses most of the time in order to ensure effective two way communication and a more personal relationship with his/her visitors.
- Lack of Promotion: A great blog or site could self-promote for a certain amount of time after reaching its position in fame and glory but that is not enough! A smart site owner should make it a point to promote his/her site every once in a while in order to remind its visitors that its still there, great and running!
- Greed: One of the biggest mistakes site owners commit is using their pages to heavily advertise in order to gain more money! No matter how great your site or blog is, if you are greedy, people will be repulsed and will look somewhere else!
- No Credibility: As a blogger, your credibility is very crucial! If you can’t be consistent with who you are and what you do you will definitely lose the interest of your visitors.
- Lack of Research: The only constant thing is change! If a blogger or site owner forgets that, then all he/she has to offer is boring content with no mind busting or attention grabbing horizons! Research is important to make sure all the above items are covered.