Thoughtpick: A unique perspective of the Web and social media...
A unique perspective of the Web and social media...

October 9, 2009

Women’s Domination: Sex Appeal, Competition & Multitasking!

A few days ago, I came across an article entitled: “Why women dominate social networking”, and it made me wonder: What are the logical reasons for such a phenomenon?

Join me to take a look at the following quotes:

Whatever women do they must do twice as well as men to be thought half as good. Luckily, this is not difficult,” by Charlotte Whitton, and “There is a special place in hell for women who do not help other women,” by Madeleine K. Albright.

1,2,3... Go!

1,2,3... Go!

The two main points that could be easily deduced from these quotes are the following: women have the ability to get things done faster than men, through multitasking, and women are clearly competitive amongst each other. These are facts that are scientifically proven in more than one article and study and both in real life and virtually!

Therefore, in my opinion, apart from the fact that women actually dominate social networks through sex appeal, they also do so through their competitive nature and their multitasking skills!

Women & Competitiveness…

The way I see it, women are always competing amongst each other. Let’s take Facebook for example, if female A posts a few pictures of herself wearing something “sexy”, female B automatically sees them and goes out, buys some new seductive outfit, takes pictures and posts them on Facebook! Thus, more interaction on Facebook! The same could be easily applied to written wall posts and comments, games played, things shared and so on.

As for LinkedIn, if female A has many contacts and recommendations, female B gets jealous and starts engaging more with people and looking for contacts to add. Again, more interaction on LinkedIn.

And the list goes on!

Women & Multitasking…

Women do multitask, we have established this fact. Therefore, consequently, women have more time to interact online, share information, post pictures while they are cooking, eating, working, ironing, and so on! Thus, in other words, it should be a given that women would have a larger social media presence, if we dismiss the fact that most women are social fanatics, even though female Internet use could be limited in some countries.

To Wrap Up…

Not only do women multi-task, know how to use their appeal and have a craving for competitiveness, they also tend to remember more than men, making them more open to different levels of interactions, both online and offline.

So, finally, do you agree with me on the aforementioned reasoning I have stated above? Do you think men will ever be as social as women? And what are the manifestations of this equation of power to women on social media platforms?

Women on the Social Web

Women on the Social Web

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  • Facebook
  • Yahoo! Buzz
  • StumbleUpon
  • Sphinn
  • Slashdot
  • Google Bookmarks
  • Mixx
  • Ping.fm
  • FriendFeed
  • BlinkList
  • Technorati
  • HackerNews
  • email

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Beirut: ThoughtPick's Web marketing consultant, content writer and copy-editor. Born into a well-rounded and educated family igniting her interest in reading, writing and research. Graduated from the Lebanese American University with a bachelor's degree, with honors, in Marketing followed by an MBA. Currently an active writer, poet and blogger.
  • I see that this is a very nice post and funny too :)
    I am sure that women will have problems doing multitask jobs, I just remembered someone who i appreciate a lot, she can not even drive a car while thinking about something else at the same time, she got lost and pick the wrong roads! but the thing is women are the best when it's about social networking from my opinion!
  • I would add that there is a deeper psychological reasoning behind that (the post shed some light on this subject above).
    The psychological profile of women in general tends toward more social activeness when compared to men. Women seem to be able to relate, open up and share more easily than men who tend to be more intrinsic when dealing with their emotions.
    It is an interesting topic though and it certainly need more in deep studies especially that it could be providing marketers with useful tools to design more effective social media campaigns.
  • In reply to your "women are better are multitasking, thus have more time" point:
    Multi-tasking is simply being able to focus on more than one thing at the same time, but does not create more time. Say you need 30 minutes to write a Word document, and 30 minutes to edit an Excel spreadsheet. A woman, according to you, should be able to do both at the same time by switching between the document and the spreadsheet, but that will take her 1 hour. A man would finish the word document then do the spreadsheet, thus taking 1 hour sequentially. My two cents :)

    Keep up the great work!
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