3FM’s Serious Talent Chart — Let Social Media Be the Judge

3Fm's Serious Talent Chart

A few weeks a week ago, a Dutch radio station (3FM) launched a new chart, called the Serious Talent Chart.

What is rather unique about this chart is that it ranks talent based only on social media coverage including Twitter, YouTube, Facebook, MySpace, Hyves and Last.fm and it does not only support things such as sales or airplay.

What they do is simple: They track things such as how many times a video has been played on YouTube or how many comments or friends a band has using technology from Tribe Monitor, a webservice of the Dutch New Music Labs.

“For many starting artists and bands, the internet is a great starting point of their careers. The Serious Talent Chart is the perfect place for them to do so!”

For more information, you can read the translated post about this chart here.

Otherwise, I would like to pick your brains by asking you some questions: What you think of this idea? Do you think it will work? And what problems do you think it will face in the future?

Looking forward to your comments and insights down below…