Why Do People REALLY Tweet? The Psychology Behind Tweeting!

What are the real, closeted reasons behind the action of “tweeting”? Why would someone spend hours tweeting to complete strangers he/she has never met before and will probably never meet in person? What needs does tweeting fulfill? Do we really think of the psychology behind our tweeting habits?

Past findings…

Researchers and scientists always have some kind of explanation or another about any given subject or trend! Take Freud for example, he was able to relate every possible human action, dream and thought to some sexual problem or fetish!

In one of the articles I have recently came across, “I Tweet Therefore I Am”, the clinical psychologist Oliver James stated that “Twittering stems from a lack of identity”. He further goes on to say that “no one would Twitter if they had a strong sense of identity“. What would you say to such accusations?

Sadly, at least to a certain extent, I would have to agree.

How I see it…

Amongst the many scientific theories I truly respect and even believe in, Abraham Maslow’s Hierarchy of Needs shines through! Whenever I think of Twitter and the possible reasons why anyone would tweet, apart from the obvious sales or marketing efforts, I think of this simple yet highly valid hierarchy!

Maslow's Hierarchy of Needs

Maslow's Hierarchy of Needs

Here is why…

Maslow’s Hierarchy of Needs and Twitter…

According to Maslow, everything we do is derived from and revolves around a certain need we are seeking to satisfy. In his pyramid of needs, Maslow demonstrates how “the lowest level of needs is associated with physiological needs, while the uppermost level is associated with self-actualization needs, particularly those related to identity and purpose. Deficiency needs must be met first. Once these are met, seeking to satisfy growth needs drives personal growth. The higher needs in this hierarchy only come into focus when the lower needs in the pyramid are met”.

How does Twitter fit into this equation?

So now that we have established our basic physiological needs such as guaranteeing food, shelter, water and so on and we were also able to cover our safety needs in terms of property, employment and family. We are still not satisfied! What can we do next?

Social Media & Mental Health: Are Our Minds Safe?

Does the extensive use of social media sites, channels and tools cause some kind of disturbance or another to our mental stability? What are the psychological issues and disorders that social media can help breed, promote and encourage for both kids and adults? How can we control our social media presence to contain such a serious dilemma?

A Brief Prelude…

No one can underestimate or try to deny the power of social media and its ability to raise awareness for important issues and spread the word about various causes, but is that it? I mean apart from the privacy related problems and the work related concerns, are there no other negative “side effects” that we seem to be overlooking?

Common Mood Disorders

Common Mood Disorders

So, what other concerns could I talking about? Mental stability negatively influenced by social media, and here is how…

The top 7 psychological disorders social media helps promote…

In addition to their ability to brainwash us, I think social media channels and social networking sites pose the following psychological threats on our mental health and personality:

1. Schizophrenia: “a mental disorder characterized by abnormalities in the perception or expression of reality. Distortions in perception may affect all five senses, but most commonly manifest as auditory hallucinations, paranoid or bizarre delusions, or disorganized speech and thinking with significant social or occupational dysfunction”.

As the above definition clearly suggests, perception disorders are a mental problem, especially when it comes to certain complexes such as the “God complex” and claiming that one is someone he/she isn’t! Social media can help encourage such disillusion perceptions due to the fact that they allow for claiming to be who you are not and describing yourself differently using various channels!

2. Insomnia & Sleep Disorders: insomnia is “difficulty initiating or maintaining sleep, or both”.

In general, lack of sleep can be very problematic and I believe social media can cause it as well as insomnia at a more advanced stage. I take myself here as an example. I use social media from morning till after midnight and I confess Twitter has kept me up for early morning hours on several occasions. Not only is that not healthy, but it also can stress the mind and further cause lower level outputs.

How To: Organize Effective Brainstorming Sessions!

Did the good old days of gathering to pool ideas, knowledge and thoughts in efforts to create unmatched outcomes through brainstorming sessions come to an end? How could brainstorming sessions be organized in such a way that brings about valuable results? What are the main things to be avoided during brainstorming sessions?

Social Media & NGOs: Crossing Boundaries & Building Bridges!

Can social media help Non-Governmental Organizations achieve their humane goals and objectives? How could social media be utilized efficiently and effectively in order to promote noble causes and humanitarian concerns?

Top 20 Social Media Jokes, Clips and Cartoons! July 2009

Top 20 Social Media Jokes, Clips and Cartoons! July 2009

Ada, Countess of Lovelace discovers the difference engine Via Brad De Long

Yes, we are still attempting to bring a smile to your face and brighten up your day, that is why the Thoughtpick team would like to present you with yet another fun collection of 20 top social media and networking related cartoons, jokes and clips for July!

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50 Top Noise-free Twitter Tips & Links in Social Media, Marketing, SEO, Design & More! Part 2

50 Top Noise-free Twitter Tips & Links in Social Media, Marketing, SEO, Design & More! Part 2

Tweet: 60 Latest Blog Designs

Below you will find our second specialized well researched list of 50 Top Twitter Tips and Links divided into 5 distinctive categories: 1) Social Media & Technology, 2) Marketing & Advertising 3) Design, 4) SEO, 5) Motivational & More.

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Social Media Dead in 2020: May it “Rest in Peace”!

Social Media Dead in 2020: May it “Rest in Peace”!

2020: May Social Media Rest in Peace!

Has social media "worn out its welcome"? Are people getting tired of social media? Is social media changing who we are? Are the arguments against and the threats imposed by social media able to bring it down to its knees? How long will social media users tolerate the negative effects of utilizing its sites, tools and channels?

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Should Twitter, Youtube & Facebook be Banned from the Workplace?

Should Twitter, Youtube & Facebook be Banned from the Workplace?

The Web's top visited sites are social media sites - should they be banned at the workplace?

Do social media tools, channels and sites pose a threat to the quality of work produced in the workplace? Is it morally unethical to spend a portion of the 8 to 9 daily working hours utilizing social media for personal use? Do you think social media use should be completely banned from the workplace?

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Do Larger Social Media Channels Always Have the Upper Hand?

Do Larger Social Media Channels Always Have the Upper Hand?

Got 69 points and 25 comments on Mixx, but not even noticed on Mixx!

What are the advantages and disadvantages of small scale communities vs. larger more popular ones? Is bigger always better? How does communication differ amongst larger social media channels as opposed to smaller yet more specialized ones?

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First Reddit Bacon Soap… Next Twitter Pork Shampoo? Is it a Marketing Plot?

First Reddit Bacon Soap… Next Twitter Pork Shampoo? Is it a Marketing Plot?

Reddit's Bacon Soap

What is the clear cut line, if it exists, between actual monetization planning created to increase profits and marketing/branding strategies designed to increase a "buzz" and word of mouth for a certain product or service? Are social media sites such as Reddit using their influence, popularity and reputation to lawfully bring in...

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