Infoporn: Twitter by the Numbers

Roba
Posted by Roba on March 29, 2010
Filed under Future of the Web
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As we mentioned earlier, we think that the best way to run a social media campaign is to know your audience.

Previously, we talked about the state of the Internet today, where small-to-medium businesses spend their marketing money, general statistics about Internet usage, and the amount of information being shared online. Today, we have three nifty infographs about everyone’s favorite micro-blogging platform; Twitter.

Is Twitter Losing Its Tweet-Factor?

Personally, I think Twitter’s “Tweet-Factor” is increasing. You can make your own conclusions though:

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Geeks Make Better Lovers: 8-Bit Wedding Invite

Roba
Posted by Roba on March 25, 2010
Filed under Offbeat
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Aside from the fact that there are many endearing habits of a geeky spouse, which you can read about on Wired’s Geek Dad, my favorite thing about geekdom is that geeks are very passionate about being geeks.

“We are geeks. We love video games. Why not have a video game invite?” answered Darina when offbeatbride.com asked her about how they came up with their invitation card idea.

She forgot to add that geeks also understand the value of going viral, even if it’s concerning nothing more than a wedding invitation.

What’s in a Card?

Bits and bytes. Oh, and a fun game too. The bride and groom custom-made an 8-bit Mario/Donkey Kong-themed video game which must be won to obtain the necessary wedding info. The two characters you can play with: Darina or Niko, who also happen to be bride and groom.

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Philips VS Campaign — Learn Social Media by Example

Roba
Posted by Roba on March 24, 2010
Filed under Social Media By Example
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The competition idea is brilliant in its simplicity. The candidates had to tweet a versus proposition for a Philips product, that is, challenge Philips to beat something else using its products.

Success: 2/5
Virality: 2/5
Innovation: 4/5
Feels like an ad: Yes
Brand visibility: 5/5
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How a BBQ Business Becomes Viral — Learn SM by Example

Roba
Posted by Roba on March 22, 2010
Filed under Social Media By Example
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Kogi BBQ, the mobile food truck is question is not a modern business, per say. After all, all they did—product-wise—was replace the ice-maker with a grill. Their real innovation, which goes beyond being a campaign and turns into downright business brilliance, is using Twitter to give their mobile food truck business, some, um, @oomph.

Success: 5/5
Virality: 5/5
Innovation: 5/5
Feels like an ad: No
Brand visibility: 5/5
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@Anywhere with Twitter

This week, Twitter announced its '@anywhere' platform for websites, which allows site visitors to Tweet and follow from sites including Digg, Amazon and eBay.

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Facebook Kicks Google’s Ass

Facebook Kicks Google’s Ass

Exponential growth of Facebook has left Google behind

For the first time ever, Facebook, the place to go stalk friends, foes, and ex-boyfriends squeaked past Google, the place to find information and porn, to become the most popular online destination (that's a whopping 7% of US Internet usage).

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And The Nobel Peace Prize Goes to…

And The Nobel Peace Prize Goes to…

She really did look her best, didn't she?

Upon hearing her name, the Internet, dressed up in her best attire of a colorful table-based website, and with a flock of blue Twitter birds flying over head, seemed to be really surprised. She quickly gets over the shock (thanks to multitude of fans updating the shock Wikipedia entries in her head), and struts her way to the stage...

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Thriving with a Fan Economy

Here are some ideas in thriving online through the fan economy. A fan economy is an economy pushed by fans of a certain product, rather than just blind consumers.

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Love at First Poke

Love at First Poke

Chatting endless...

This might sound absurd to someone who does not hang around as many geeks as I do, but believe it or not, at least 10% of my good friends have met their soulmates online. When I say online, I do not mean dating sites. The relationships that worked were often more like serendipity, often starting on social media sites when neither...

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Harry Potter Tweet – Learn Social Media by Example

Harry Potter Tweet – Learn Social Media by Example

People are still using it...

With this campaign, you can select from a range of spells and then cast a spell on your chosen followers Twitter account. The three spell-casting options include shrouding the follower's Twitter page in darkness, sending a flock of birds that fly across the screen and declaring affection for a follower by sending a love potion.

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