Communication has always been a key factor in determining the efficiency of how companies do business. For a long time, fax, telephone and email managed to facilitate business communications and saved companies a lot of time and effort. Today, social media comes into play, it opens new channels that give any company’s communication methods a whole new untapped dimension. From Wikis and shared feeds, to online real-time collaboration and microblogging, there is a new generation of platforms that aim to tackle this area and give your business the tools it needs to fit as a 2.0 enterprise.
Most Popular Enterprise 2.0 Social Platforms
We, here at Thoughtpick, were interested in researching the Enterprise 2.0 social platforms out there. Obviously we found many, we checked out most of them and decided to bring you the 5 most popular ones according to compete stats, with Yammer being the most popular.
Below are the top 5 picks along with our opinion:
1. Yammer: It takes microblogging to the Enterprise Arena. It provides a simple way for employees to connect and share by posting short – 140 char – messages. It builds on Twitter’s concept that we have all grown accustomed to, and adds corporate necessary options such as employee profiles, file sharing, groups and organizational charts. Recently it rolled out some new features that include a revamped iPhone app, “like” options, threads and an improved search.
Thoughtpickers’ opinion: The power of Yammer – like Twitter – lies in its simplicity. It provides a very simple and clean interface that allows for easy flowing interaction between employees – interaction that is built on 140 char text messages. Yammer is mainly a microblogging tool and thus it lacks some features that other Enterprise 2.0 social platforms offer such as wikis and feeds. With over 40,000 companies worldwide signed to Yammer, one should not neglect the power of this tool. It’s worth checking out.