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Learn Social Media by Example

Ask, Listen, Learn Campaign

Ask, Listen, Learn Campaign

Ask, Listen, Learn is a creative, multimedia program which was designed by a team of educators and psychologists specializing in middle school-aged students. The campaign efforts are divided into 2 main... Read more »

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British General Election 2010 — Learn Social Media by Example

Conservatives: Facebook, Twitter, Flickr, Blog/Website, delicious, Podcasts, Livestream, Youtube
Liberal Democrats: Facebook, Twitter, Youtube, Blog/Website
Labour Party: Facebook, Twitter, Youtube, Blog/Website

What is it about?

This year’s general election was certainly one of the toughest elections that Britain has seen in recent memory. It resulted with a win for David Cameron and the Tory’s who formed a coalition government with Nick Clegg’s Liberals. The election had a few firsts: it was the first time that the candidates participated in an American style debate, and it was the first time that social media played a role in determining the result of the election.

About the campaign

Through out the history of the elections, the British media was notorious for its ability to destroy public figures if they so wished and they wielded their power mercilessly. In the 2005 election, Facebook was limited to US universities while Twitter started in 2006, so this was the first time that the British media had some competition in shaping the public opinion.

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Betty White On SNL Campaign — Learn Social Media by Example

Betty White is an Emmy Award winning actress of Golden Girls and Mary Tyler Moore show fame. She was the naive, simple and hilarious Rose Nylund who believed that Bob Hope was her biological father. Due to endearing characters that she portrayed through out her career spanning over eight decades, she has developed quite the fan base, a genuine and loyal one at that.

About the campaign

In late December 2009 a bunch of fans started a Facebook fan-page to encourage both Saturday Night Live and Betty White to have her as a host for SNL commemorating her eight decades of entertainment. The fanpage kept on getting bigger and bigger through people sharing it on social media whether through Facebook or Twitter.

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Coca Cola’s Expedition 206 Campaign — Learn Social Media by Example

oca-Cola is going big, real big, with this campaign! They are giving three people the chance of a lifetime to travel for 365 days to 206 destinations with only one mission: to search for and share the happiness of coca-cola with everyone they meet during their journey.

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International Campaign Against Honor Crimes — Learn SM

According to UN, over 5000 women and girls are killed every year by family members in so-called ‘Honor Killings’. This campaign was created to call attention to this and help put an end to it!

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Milk Mustache Campaign — Learn Social Media By Example

Milk Mustache Campaign — Learn Social Media By Example

Tweets for MilkMustache Campaign

Got Milk? is an American advertising campaign encouraging the consumption of cow's milk, which was created by the advertising agency Goodby Silverstein & Partners for the California Milk Processor Board in 1993 and later licensed for use by milk processors and dairy farmers. It has been running since October 1993.

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Iron Man 2 Campaign — Learn Social Media By Example

Iron Man 2 Campaign — Learn Social Media By Example

Jon Favreau - How Do You Say Your Last Name?

As far as Hollywood and movie studios are concerned their Christmas season is in summer, that's the time they await patiently to release their biggest blockbusters and wait for the profits to come pouring in. We are just about to come to the beginning of the blockbuster season and the release of the first mega movie of this summer...

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“Let’s Move” Fighting Child Obesity — Learn Social Media By Example

“Let’s Move” Fighting Child Obesity — Learn Social Media By Example

irst Lady Michelle Obama hula hoops with children during the Healthy Kids Fair on the South Lawn of the White House

First Lady Michelle Obama kicked off a campaign to try to end childhood obesity within a generation. The campaign is called "Let's Move" to help reduce children obesity. Read more to find out more on how, stats and lessons learned.

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Lebanon’s Civil Marriage Not Civil War — Social Media in Action!

Lebanon’s Civil Marriage Not Civil War — Social Media in Action!

Time for change

“Civil marriage, not civil war” was among the banners carried by the mostly young, educated protesters who gathered in response to a campaign on Internet social networking sites. It was Lebanon’s first such demonstration in favor of secularism.

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Boobquake Campaign! — Learn Social Media By Example

Boobquake Campaign! — Learn Social Media By Example

Super Power Boobs?

It's not like it's the first time that a religious figure blamed natural disaster on a certain group of people. In the western side of Indiana, there was a young Purdue senior that had a light bulb flash in her head when she read about this. What if we put that theory to the test?

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The Human Rights Campaign — Learn Social Media By Example

The Human Rights Campaign — Learn Social Media By Example

Human Rights Campaign

The Human Rights Campaign represents a grassroots force of more than 750,000 members and supporters nationwide. This is how they did it and some major lessons to learn from them!

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