Conservatives: Facebook, Twitter, Flickr, Blog/Website, delicious, Podcasts, Livestream, Youtube
Liberal Democrats: Facebook, Twitter, Youtube, Blog/Website
Labour Party: Facebook, Twitter, Youtube, Blog/Website
What is it about?
This year’s general election was certainly one of the toughest elections that Britain has seen in recent memory. It resulted with a win for David Cameron and the Tory’s who formed a coalition government with Nick Clegg’s Liberals. The election had a few firsts: it was the first time that the candidates participated in an American style debate, and it was the first time that social media played a role in determining the result of the election.
About the campaign
Through out the history of the elections, the British media was notorious for its ability to destroy public figures if they so wished and they wielded their power mercilessly. In the 2005 election, Facebook was limited to US universities while Twitter started in 2006, so this was the first time that the British media had some competition in shaping the public opinion.