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Learn Social Media by Example

Ask, Listen, Learn Campaign

Ask, Listen, Learn Campaign

Ask, Listen, Learn is a creative, multimedia program which was designed by a team of educators and psychologists specializing in middle school-aged students. The campaign efforts are divided into 2 main... Read more »

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Learn Social Media by Example: Pepsi Refresh Project

The Pepsi Refresh Project

The Pepsi Refresh Project

With news about Tim TeBow Superbowl ad and CBS censorship filling up the headlines leading up to the Superbowl ad fest, there was another headline that was worth examining: Pepsi, a staple of Superbowl ads for 23 years will not be partaking in the marketing fiasco and instead will invest $20 million dollar in a Social Media campaign.

That’s how much of a major player social media has become in the world of marketing that a monolith such as Pepsi is willing to choose it over a Superbowl spot. Hopefully, the next generation will be able to experience some of the advertising gold like Pepsi vs. Coke commercials which usually premiere at the Superbowl.

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Would You Sacrifice 10 Friends for a Whopper? – Learn Social Media by Example

While elaborate campaigns can be great, it is often sufficient to just pull one BRILLIANT idea out of your sleeve.

Burger King did that with “Whopper Sacrifice”, a simple Facebook app that got more buzz and love than 10 elaborate campaigns combined. Here’s how they did it…

The Idea: Sacrifice Ten Friends For a Whopper

The "Whopper Sacrifice" also had a nice interface

The "Whopper Sacrifice" also had a nice interface

Think about it. Which 10 of your Facebook friends are you willing to unfriend for a free whopper? I can think of around a 100.

The idea behind this application is hilarious. Use the Facebook app “Whopper Sacrifice” to delete 10 people from your friends list and get a free hamburger coupon.

Now is the time to put your fair-weather Web friendships to the test,” the Whopper Sacrifice site explains. “Install Whopper Sacrifice on your Facebook profile, and we’ll reward you with a free flame-broiled Whopper when you sacrifice ten of your friends.”

Oh, what people wouldn’t do for a free hamburger!

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5 Ways Social Media Can Cost You Your Relationship!

People have definitely warmed up to the idea of living an online life, where every detail of their mundane lives are posted on the web. It is certainly an exciting new world that we are living in these days but some couples are starting to find out that what happens between them doesn’t always stay that way. Across the generational lines people in their 20’s, 30’s and 40’s and over are trying to deal with these issues in their own way but they can mostly agree about some certain “No, No’s” that are deal breakers for anyone in a relationship in the Social media age.

Top 10 Traits & Habits of Mixx Users!

Since I began using Mixx, the behavior of Mixx users has always been very intriguing to me and their use of Mixx has been a topic that I wanted to analyze and write about. However, I decided to wait till I knew more and thus understood more. I guess the time is now!

Armani Underwear 2010 Campaign: Ft. Megan Fox

Armani Underwear 2010 Campaign: Ft. Megan Fox

Megan Fox Strips For Armani!

Thought there are some doubts, and even jokes, about her acting skills, Megan Fox sure is able to capture your attention, half nude, on a billboard or as you innocently surf the internet while wearing sexy, slick Armani underwear!

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The Olympics Block Social Media (Or Not Really)

The Olympics Block Social Media (Or Not Really)

Everyone is banning social media these days...

Rule 49 of the Olympic Charter says that “Only those persons accredited as media may act as journalists, reporters or in any other media capacity."

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Is Digg Hacked? Or is it Just the Most Brilliant Ad Ever?

Is Digg Hacked? Or is it Just the Most Brilliant Ad Ever?

The ASCII art in Digg's source code

If you visit Digg and then view their page source, you would see a piece of ASCII art embedded on top.

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Facebook Gearing Up To Take On Gmail

Facebook Gearing Up To Take On Gmail

Facebook-Wave? Mashable's idea back in October...

With the latest revamp of the Homepage people caught a whiff of what the Facebook team is cooking. They are working on completely rewriting their messaging service and it smells yummy. They are creating a full fledged webmail client with POP/IMAP support with the email address being your vanityurl@facebook.com.

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Learn Social Media by Example: Chocolate Grasshoppers!

Learn Social Media by Example: Chocolate Grasshoppers!

Edible Grasshoppers

The Grasshopper campaign is unique for various reasons, whether its the method they choose to contact their audience or how they did it. All in all it's a campaign that achieved it's goals and exceeded them by taking a very unique approach to everything.

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20 Top Social Media Jokes, Clips & Cartoons for January 2010

20 Top Social Media Jokes, Clips & Cartoons for January 2010

Friends on Facebook! By Dan Moynihan

Thoughtpick team would like to present you with our sixth fun collection of social media and networking related cartoons, jokes and clips!

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