Pedigree’s “Write a Post, Help a Dog” — Learn Social Media By Example

Pedigree: Write A Post, Help A Dog

Over 4 million dogs wind up homeless each year.

The Pedigree Foundation has created a website with resources for adopting a shelter dog. Included in the website’s information are links to area shelters, articles on responsible dog ownership, and information about how to get a free month of dog food for newly adopted shelter dogs.

Campaign Idea & Objectives:

Pedigree invited people to join them in their efforts to not only feed these dogs without a family, but to encourage individuals to adopt a shelter dog as their next companion. Like Pedigree says, “every dog deserves a healthy and happy life.”

The concept was simple; dog bloggers had to write a blog post about Pedigree’s adoption program before September 19, 2010, and Pedigree promised to donate a 20 pound bag of the company’s new Healthy Longevity dog food to an animal shelter.

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Social Media Trends for Businesses [video]

Social media = More power to the people

With the strong presence of social media, every social media user can have a voice and share his/her opinions with the world.

Advertisers now are targeting social media more and more since they understand the major role it plays in attracting customers, building brand loyalty and boosting sales of product and services.

But that’s not all… This video will guide you through the latest trends brought about by social media giants such as Facebook, Twitter and LinkedIn with stats and numbers… Enjoy!

So, after viewing this video, what do you think: Do you believe in the power of social media? And do you think advertisers will truly benefit from social media more than other available channels?

Looking forward to your comments and insights down below…

Really: New Windows Phone Ad [video]

It’s time for a phone to save us from our phones: the new Windows phone!

HOW TO: Make Money Online (the non-spammy way!)

HOW TO: Make Money Online (the non-spammy way!)

Logo Design Contests by Hatchwise

The first instinct for any decent netizen who sees something along those lines to quickly dismiss it as either a phishing attempt or scam that will 0nly bring trouble. But does that mean that the only way to make money online is through scaming and cheating? We'll be sharing some cool new ways to earn money on the web. In the...

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Vaseline “Be Prepared” Campaign for India – Social Media By Example

Vaseline “Be Prepared” Campaign for India – Social Media By Example

Vaseline takes advantage of the fact that while white people in Europe and North America are swarming to tanning salons and picking up overpriced tanning creams to gain a bronze shade, people in South East Asia have a completely contrary appreciation to skin tones; they are obsessed with lighter skin.

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Hyves vs. Facebook: Creating Loyal Users & Catching Criminals!

Hyves vs. Facebook: Creating Loyal Users & Catching Criminals!

Hyves came to my attention recently through an article in a Dutch newspaper about how the police are using social media - in this case Hyves.nl - to help look for clues in the murder of a 55 year old man, who was found dead in a forest. The man was killed in a knife attack, his legs were separated from his body and was partly undressed!

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Liberty Bay Books — Learn Social Media By Example

Liberty Bay Books — Learn Social Media By Example

Liberty Bay - UPCOMING EVENTS!

Some smaller businesses play it by the ear; their marketing methodologies are moment-based without deep thought to the outcomes. Others keep an eye out for change and take it into consideration when planning their marketing efforts. Liberty Bay Books in a great example of that.

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Emerson Salon’s New Business Model — Learn Social Media By Example

Emerson Salon’s New Business Model — Learn Social Media By Example

If you’re active on Facebook and Twitter, there is a fair chance that you might have heard of Emerson Salon; the social savvy salon that has enjoyed great success through channels like Facebook, Twitter and their blog. Read more & learn!

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Facebook Marketplace — Apps Using Social Media Brilliantly

Facebook Marketplace — Apps Using Social Media Brilliantly

Welcome to the fifth episode of our series of articles on Thoughtpick: Apps Using SM Brilliantly. Just as in the previous episodes we will be looking into examples of tricks and methods that online games and applications are using to make the most of social media. In other words, what is making those apps as “spreadable” and...

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