Dramatic Chipmunk Starring in New LG Campaign [video]

Yet another seemingly successful social media campaign brought to you by LG!

LG seem to have mastered the art of viral marketing with a campaign which promotes a $100k prize for the winner of their competition, and in turn, promotes their monitors.

It’s a campaign to be remembered! LG recreated the “Dramatic Chipmunk” and let the audience of the five videos, leading to the campaign site, follow him on a own trip around the world starting with the “Break Out”.

Advertising appeals used as their best! LG should be given kudos for their proper utilization of a combination of different appeals in addition to a valuable monetary prize:

  • The sex appeal (the woman)
  • The humor appeal (the chipmunk itself & the various scenes)
  • The emotional appeals (the children & the chipmunk)

What a combo!

Youtube: Unintentionally Marketing Drug Use to Teens!

“Telling a teenager the facts of life is like giving a fish a bath”. ~ Arnold H. Glasow

Teens...

Teens...

Dealing with teenagers’ emotions, mood swings, habits, behaviors and even their rebellious nature can be really difficult for parents and older siblings for many reasons which hundreds of studies and researches have been trying to uncover for years!

Recently, and based on the above statement, I found myself deeply entrenched into the thought about teens and web marketing, especially after having spent a few hours watching different Youtube clips aiming to warn about certain harmful practices such as drug abuse. All of a sudden, I realized that with no supervision or control, there is a very thin line between warning and motivation for those teenagers!

How Can Web Marketing Confuse Teens?

An old saying I faintly recall goes something like this: “What you don’t know can’t harm you”! And here, for this particular post, I strongly agree!

Although the internet has taken over almost every aspect of our daily lives, through certain random eye opening “awareness” campaigns being advertised over mediums such as Youtube, we are taking a risk of actually being the reason for introducing teens to many practices they might not need to be aware of!

Apple Should Definitely Reconsider its Overall Strategy – Now!

Regardless how many “screw ups” Microsoft will continue to bring to your PC and how many errors each of its operating systems has, there will be no real drop in Microsoft’s market share as long as Apple continues to sell overpriced Macs!

Twoddler Tweeting Toy: Marketing Brilliance or Useless Gimmick!

Do you remember Reddit’s Bacon Soap: Reddit’s efforts to create a marketing buzz about their brand? Well, Fisher Price is now aiming to gain some fame and buzz through its latest controversial product: The Twoddler Tweeting Toy!

Ikea’s Social Marketing Genius

Watch that movie and weep. It’s not sappy of course, but its so simply brilliant it’s almost hard to bare. Ikea practically invents Facebook tag marketing. How? They use the photo tagging function where users were able to tag objects in photos of Ikea showrooms with their own names to win these very products. What […]

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Mashable Open Web Awards: Free Advertising by Thousands of People

Mashable's yearly cycle of Open Web Awards have gain big momentum through the web this year providing them with free advertising from thousands of social media experts!

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50 Top Noise-Free Twitter Tips in Social Media, Marketing, SEO & Design! Part 5

50 Top Noise-Free Twitter Tips in Social Media, Marketing, SEO & Design! Part 5

Image from www.wsdeans.com

Below you will find our fifth specialized well researched list of 50 Top Twitter Tips and Links divided into 5 distinctive categories: 1) Social Media & Technology, 2) Marketing & Advertising, 3) Design, 4) SEO, 5) Motivational & More.

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Apple is on the Move: Verizon Should Watch Out! [videos]

“Healthy competition is the fuel for growth and development”. Big names in the technology arena are bumping each other’s heads in a war dedicated to grab customer attention and further create loyalty! One of those names must be Apple! Not only does Apple lead a variety of creative, well-studied and effective small...

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Hybrid Cars & Social Media: Heading Towards A Fuel Free Environment

Hybrid Cars & Social Media: Heading Towards A Fuel Free Environment

Hybrid Car Components

1. Do hybrid cars truly represent a window of opportunity for change in the field of fuel replacement on a global level? 2. How can social media help in promoting hybrid cars not for profit purposes rather for cause awareness and futuristic solutions? 3. Is the message that hybrid car manufacturers and sellers are conveying clear...

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The Insider’s Guide to Being a Top Spammer!

The Insider’s Guide to Being a Top Spammer!

It is truly shocking how lucrative the spamming business is. You can earn up to $10,000 a day by being a top spammer and here is the top tips to help you achieve spam gold.

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