CityVille — Apps Using Social Media Brilliantly

Welcome to another episode of Thoughtpick’s series of articles: Apps Using SM Brilliantly. We will again be looking into examples of tricks and methods that online games and applications are using to make the most of social media. In other words, what is making those apps as “spreadable” and “viral” as they are.

Today’s application is: Zynga’s CityVille.

The Application:

Zynga's CityVille

Zynga’s newest game, CityVille, is the fastest growing game in the company’s history. It had nearly 300,000 players in its first 24 hours, and 3 million daily active users in its first week.

Currently, CityVille has over 12,940,000 monthly active users and 38,000 likes.

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