Target’s Super Bowl & Valentine Campaign — Learn Social Media By Example

We heard it from Mashable that Target’s latest Valentine – Super Bowl campaign was preparing to kick off. So we followed up…

The Idea & Objectives:

If you go to Target’s Facebook page and click on the Super Love Sender tab, you are able to begin the process of sending a “JibJab-like, NFL- and Valentine-themed” greeting card.

Before you start creating the card, you can choose from one of five charities that you think should get the most money.

Super Love Sender

Super Love Sender

The charities Target is supporting are:

  • Kids in Need Foundation
  • St. Jude Children’s Research Hospital
  • The Salvation Army
  • United Through Reading Military Program
  • United Way
: 5/5
: 4/5
: 4/5
: No
: 2/5

Green is the New Black: A Mobile Campaign with Potential!

In fashion, black has always been “the trend”; it is a classic and never gets old, dull or boring.

Nowadays, I see green mobiles having the potential to turn into trendy and highly used and adopted phones, if special attention and clever strategic thinking are used to decide how they will be marketed, where and to whom.

Stay Connected, With a Cause!

As I read The Most Exciting Developments In Green Cell Phones, my interest in this category of mobile phones grew, encouraging me to find a unique and fresh approach to promote them in order to be a part of a bigger cause: helping the environment! I mean, who wouldn’t want to have a phone that uses solar power cells, non-toxic recyclable plastic and eco-friendly paints?

Sticky Phone concept by Liu Hsiang-Ling

Sticky Phone concept by Liu Hsiang-Ling

Since these phones are meant to reduce toxic waste without forcing you to give up your mobile communication habit – or even addiction, combining fashion, trend, creativity and eco friendliness in one product should be able to pay off depending on some major factors.

How the Internet Enables Intimacy [video talk from TED]

In my previous post I shared a piece of research that supports the notion that internet users not only have a larger and more diverse group of people whom they confide in, but they tend to be more active in the public sphere. Along the same chain of thought this is an interesting talk by stefana Broadbent who discusses her research and finding about how technology and the internet in specific helps to foster intimacy.

Nokia in 2015 – The Way We Live Next

In general, the Nokia 2015 video promises a better, more comprehensive and interconnected platform for communication and services through the Nokia devices. This all seems well and good, however, there are some concerns that need to be addressed!

Stephen Fry: Impressive Reflections on Social Media [videos]

Stephen Fry: Impressive Reflections on Social Media [videos]

Anthony Trollope's Post Box Invention Threatened the Victorian Family!

Social Media has impacted human societies in many different way, some people tend to resist changes that impact society fabrics and others focus on how the new youth generation behaves. Social Media has also been a force for democracy, it empowered people to have their own broadcast channels. Stephe Fry, the famous British author...

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Down with the Machines! [a geeky poem]

Down with the Machines! [a geeky poem]

Man vs. Machine

May they be computers, playstations, phones, cars, or any other electricity or fuel consuming, time wasting, people separating devices, the machines are taking over us!

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Online Gaming Forums: A Futuristic Way of Building Skills!

Online Gaming Forums: A Futuristic Way of Building Skills!

Funny Games Forum - Intelligent talk, books, programming discussions, and more...

What good can come from online gaming? How can online gaming help in building and enhancing communication skills? How do you think these forums can be better utilized?

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Do Larger Social Media Channels Always Have the Upper Hand?

Do Larger Social Media Channels Always Have the Upper Hand?

Got 69 points and 25 comments on Mixx, but not even noticed on Mixx!

What are the advantages and disadvantages of small scale communities vs. larger more popular ones? Is bigger always better? How does communication differ amongst larger social media channels as opposed to smaller yet more specialized ones?

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25 Hard Learnt Twitter Survival Lessons: Dos and Don’ts!

25 Hard Learnt Twitter Survival Lessons: Dos and Don’ts!

Be Creative!

What are the best Twitter practices an active tweep can carry out to make the best out of his/her overall Twitter usage? How can you gain the trust and retweets of other tweeps? And what are the things that you should avoid doing when you're using Twitter?

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