TechCrunch vs. Mashable Review – Part 1: Mixed Stats, Interface & Reviews!

If I were to ask you: Where do you usually go when looking to read web focused news and social media related stories and tips? The answer would probably be one of three: Mashable, TechCrunch or both!

Just by taking a quick and uneducated look at the graph below, it is easy to clearly assess how TechCrunch and Mashable have been head-to-head on competition for the last year (and more).

Mashable vs. TechCrunch on Compete

But the above figures are available for all and it is not a secret to anyone that those two sites are rough to crack opponents when it comes to dealing with each other! Therefore, I invite you to stay tuned with us while we compare and contrast Mashable and TechCrunch from every possible aspect such as stats, interfaces, content, mistakes and more in a 2 parts review.

Mashable vs. TechCrunch – The Reviews:

Mashable’s Profile:

Founded in July 2005, Mashable is the world’s largest blog focused exclusively on Web 2.0 and Social Networking news. With more than 5 million monthly page views, Mashable is the most prolific blog reviewing new Web sites and services, publishing breaking news on what’s new on the web.”.

It’s informative and important for our keeping up with the ongoing changes in networking innovations. its good to be part of the discussion“. By humanette

Great resource for what’s happening in social media“. By Jeremy Jaramillo

Very good site. Lots of news about social media. High refresh rate“. By Casper Maltha

TechCrunch’s Profile:

“It all started on July 15 2005 when founder Michael Arrington opened TechCrunch for the first time. His goal with the blog was to be dedicated about profiling and reviewing companies and internet products. By the time the site turned one year, they had 883 posts, 23,713 comments and 65,00 RSS and email subscribers. They also had 3 other partner sites in their network and have had seven guest post writers and he already hired a co-writer to help him, Marshall Kirkpatrick”.

Yahoo! “to Take on Twitter”: Beyond Far-fetched!

Yahoo meme

Yahoo! Meme

Is it really “wise” to try to take on well-established services or platforms by imitating them? Does the fact that a company has a high market share in a certain field automatically translate into its a guaranteed success in other fields? What is happening to product/service specialization? And why is everyone is trying to be a jack of all trades?

Tapping into my thoughts…

Meme T-Shirt!

Meme T-Shirt!

Most of the aforementioned questions have no definite, “right” or “wrong” answers but through experience, knowledge and certain statistics followed by predictions, one could deduce some logical answers or arguments.

Long before micro-blogging tightened its Tetris-like grasp around the throats of our blogs many of us frittered away more than one RSS feed on things known as memes.”

As I read “Yahoo! to take on Twitter“, I immediately thought: Is Yahoo! serious about this? Is it really offering a Twitter-clone service – Meme – to compete with Twitter? This is just not going to happen, meme will miserably fail, eventually at least!

The Why’s and How’s…

Apart from the fact that “Meme seems to lack in its features and in potential to surpass its competitors” and that “the company has a spotty record with Mash and SpotM“, Yahoo! should know better than to try to tap into a cluttered market that is dominated by the giant- Twitter, and that is already suffering from information overload!

I mean let’s take both Plurk and identi.ca, the two micro-blogging sites that have been operating for a while now, as an example.  These two services do provide valuable features and have their own target markets, yet they were unable to “really” compete with Twitter! Not to mention the few others, like Rejaw, that have tried to and completely disappeared! Why does Yahoo! think it will do any better?

Comparing Traffic: Identi.ca vs. Plurk vs. Twitter

Furthermore, and with the continuous demand for innovation vs. imitation, and the need for specialization rather than haphazard diversification, Yahoo! might actually be writing its own suicide note by choosing to go in this direction! Take Google’s failed attempt with Jaiku for example, could Yahoo! do better?

Tap with Me!

To conclude, I’d really like to hear your thoughts about this issue: Do you think Yahoo! has taken a wise step by trying to compete with Twitter? What can Yahoo! do to ensure that it won’t lose its users’ trust and loyalty if this venture fails? How do you think Meme can actually compete with Twitter, if possible?

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