Colbert Report on Social Media: Control-Self-Delete Your Future!

In one of his latest shows on Comedy Central, Stephen Colbert uses his “The Word” segment to express a serious yet hilarious view of  today’s social media environment.

He cunningly points out the dangers of using social media in terms of privacy while showing how big social media giants such as Facebook are selling our information to the “highest bidder.

Enjoy The Colbert Report on social media below, in addition a few of my favorite quotes taken from the video:

  • The Internet is one giant resume“!
  • You see, social media is the only way to reach young people these days without giving your abs a nickname!
  • Once you are a disfigured, nameless loner, you will be the ideal candidate”!

Finally, I wonder: Are people taking the consequences of social media seriously? And what extreme measures should be drawn in order to protect ourselves from reaching to a stage where we need to change our names just to find a job?

Looking forward to your comments down below…

DI’s Ad for Print Advertising — Learn Social Media By Example

Dagens Industri, a Swedish financial newspaper, had a mission: Launching Zebra, a new 4 wheel drive for the Swedish market.

Idea & Objectives:

Dagens Industri

Dagens Industri Swedish Newspaper

Their first idea for a solution was to build a Zoo just outside Stockholm, the capital of Sweden, and invite the company’s clients and employees. Following that, they would use Facebook, Twitter, YouTube, Bambuser, MySpace and flash mobs, with product placement to match.

To back the campaign offline, they would produce and distribute stickers, soft zebra toys and cryptic messages all around town.

However, they end up sticking to print advertising since it is “much simpler and easier“. This is the entire idea behind the Youtube video!

The message is: social media is not always the right solution.

At the end of the day, Dagens Industri is a news paper and they’re advertising… print advertising.

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