Twoddler Tweeting Toy: Marketing Brilliance or Useless Gimmick!

“There has to be a thin line between creative, innovative ideas and useless ones! I guess it’s all a matter of the target audience’s perception!” By the author.

Do you remember Reddit’s Bacon Soap: Reddit’s efforts to create a marketing buzz about their brand? Well, Fisher Price is now aiming to gain some fame and buzz through its latest controversial product: The Twoddler Tweeting Toy!

The Twoddler Toy!

The Twoddler Toy!

Within the context of how social media and technology affect parenting, this Twoddler Toy opens the door for debate: Will parents love this toy in order to brag about their toddlers’ tweets and rejoice for their ability to stay in touch with them? Or will this toy be mocked for being, in reality, ridiculously useless since the toddlers’ tweets will make no sense whatsoever?

Looking forward for your opinions below :)

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