Jib Jab — Applications Using Social Media Brilliantly

Welcome to another episode of Thoughtpick’s series of articles: Apps Using SM Brilliantly. We will again be looking into examples of tricks and methods that online games and applications are using to make the most of social media. In other words, what is making those apps as “spreadable” and “viral” as they are.

Today’s application is: Jib Jab.

The Application:


Founded in 1999, way before social media times, Jib Jab was simply an application to create customized e-cards, videos, images and so on. Jib Jab offers you a chance to easily spend a few hours there creating funny videos and pictures and laughing your a** off when they are ready!

Now, and through excellent utilization of social media, the application has 599,453 monthly active users on Facebook and 149,116 people like it!

Target’s Super Bowl & Valentine Campaign — Learn Social Media By Example

We heard it from Mashable that Target’s latest Valentine – Super Bowl campaign was preparing to kick off. So we followed up…

The Idea & Objectives:

If you go to Target’s Facebook page and click on the Super Love Sender tab, you are able to begin the process of sending a “JibJab-like, NFL- and Valentine-themed” greeting card.

Before you start creating the card, you can choose from one of five charities that you think should get the most money.

Super Love Sender

Super Love Sender

The charities Target is supporting are:

  • Kids in Need Foundation
  • St. Jude Children’s Research Hospital
  • The Salvation Army
  • United Through Reading Military Program
  • United Way
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