Learn Social Media by Example: Skittles Steals the Social Media Rainbow

Multi-Million Dollar and Experimenting

Often, the people who dare to experiment with client-facing channels are small, up-and-coming initiatives, or corporations that have “innovation” tied to their brand values (like Apple).

Meanwhile, when a brand like Skittles, that has been mostly the same for the past seemingly million years, dares to go all out with a rather insane experiment, there is a backlash.

At least, from the marketing side.

Backlash, shmacklash! What do marketers know anyway?

Skittles Social Media Use

Skittles Social Media Use

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10 Tips on Reinventing Yourself through Social Media!

Many of us crucify ourselves between two thieves – regret for the past and fear of the future.” Fulton Oursler

Regret hurts!

Regret hurts!

How many times did you find yourself wondering what could have happened if only you did something differently or if you had decided not to take that dreadful trip, date that particular guy or even say those words to a friend? I’m sure the times were many and the situations where regret invaded you were many as well!

Therefore, and because I, personally, hate the word regret and its implications, I have found a way to help you get rid of part of your regrets and reinvent yourself. The key is: social media!

A Peak into My Train of Thoughts…

About a year ago, I was able to find a classmate of mine through Facebook. This guy was one of the meanest the school has ever witnessed! I remember when he used to make fun of me at school and how bad it made me feel. Through Facebook, he got my e-mail, added me to msn and contacted me for a job.

I remember than incident clearly, as if it happened yesterday…

When I met this guy, I felt all sorts of negative emotions that one could imagine: fear, pain, anger, rejection and so on. Yet, after a long talk, I was able to see things clearer and erase the bad memory of this bully, which had haunted me for years.

I regretted the years I spent feeling sorry for myself! And here’s where social media comes in…

Not only does social media provide a place for sharing valuable content, it also has the power to heal you and help you reinvent yourself . Here are the top 10 Tips on Reinventing Yourself through Social Media:

1. Expanding Your Horizons:

Through social media, you have the power to expand your horizons through acquiring knowledge about various topics of interest to you and to the world around you. Being exposed to too much information never killed anyone, right?

User Manual: What to Expect When Using Social Media?

A categorized list pointing out the good, the bad and the ugly which one must expect to encounter through his/her use of social media channels, tools and platforms.

Top 10 Tips to Avoid Getting Blocked on Twitter…

What are the things one should take into consideration when using Twitter? And how does an active Twitter user, seeking more business or communication opportunities, avoid being blocked on Twitter?

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