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Thoughtpick: A unique perspective of the Web and social media...
A unique perspective of the Web and social media...

February 16, 2010

5 Ways Social Media Can Cost You Your Relationship!

People have definitely warmed up to the idea of living an online life; where every detail of their mundane lives are posted on the web. It is certainly an exciting new world that we are living in these days but some couples are starting to find out that what happens between them doesn’t always stay that way. Across the generational lines people in their 20’s, 30’s and 40’s and over are trying to deal with these issues in their own way but they can mostly agree about some certain “No, No’s” that are deal breakers for anyone in a relationship in the Social media age.

Dating a monitor

If you happen to be spending more time on the screen than vis-a-vis then you surely need to reconsider your relationship. Not only would that mean that you will have a tough time in real life, but since you are not exactly accessible in real life either, then you will risk being told off in front of the entire world on your Facebook, just ask John Mayer.

Having a Profile Dedicated to Opposite Sex Friends Only

We Finally ...Meet?

We Finally... Meet?

There are various types of jealousy in the world, someone might be jealous when their partner looks a hottie on the streets and others won’t blink an eye if their partner flirts with their best friend. Whatever your definition of jealousy might be, in my humble opinion, everyone can agree that having a Facebook profile dedicated to flirting with people of the opposite sex is just plain sleazy.

[read full article >>]

Filed under: Tips and How To’s — Tags: , , , , , , , , , , — M. Bamieh @ 4:13 pm

February 13, 2010

The Olympics Block Social Media (Or Not Really)

Rule 49 of the Olympic Charter says: “Only those persons accredited as media may act as journalists, reporters or in any other media capacity.”

Ambiguous, you might say, and Olympic stars agree.

American skier Lindsey Vonn tweeted, “Because of the Olympic rules (blackout period) I will not be able to post any updates from now until march 3rd. Sorry, it bums me out too!”

Meanwhile, speedskater Nick Pearson also tweeted that “Due to Olympic regulations I can no longer post pics on Twitter through the Olympics.” Too bad.

message

Vonn's Twitter Message

Messgage

Pearson's Twitter Message

Complete social media black-out, you say? Oh, Olympic Committee, it’s 2010, and the time for transparency is here.

[read full article >>]

Filed under: Web News — Tags: , , , , , , , , , , , , , — Roba @ 9:30 pm

February 12, 2010

Learn Social Media by Example: Chocolate Grasshoppers!

Stat Box
Campaign Name: The Grasshopper Re-brand (5000) Campaign
URL: http://grasshopper.com/idea/
SM Channels used: Youtube, Snail Mail
Target Audience: Entrepreneurs & Influential people
Date: May 2009
Campaign Duration: 3 months

The Grasshopper campaign is unique for various aspects, whether it’s the method they chose to contact their audience or how they did it. All in all, it’s a campaign that achieved it’s goals and exceeded them by taking a very unique approach to everything.

What is it about?

Edible Grasshoppers

Edible Grasshoppers

[read full article >>]

Filed under: Social Media By Example — Tags: , , , , , , , — M. Bamieh @ 5:50 pm

February 6, 2010

Learn Social Media by Example: Vistaprint Gives Back Campaign

Campaign Name: The Vistaprint Giveback Giveaway
URL: Vistaprint giveback giveaway
SM Channels used: Facebook, Twitter
Prize: Lots of prizes listed on their website
Target Audience: Current customers
Date: Jan/2010
Campaign Duration: 1 month

The Vistaprint Giveback Giveaway by Overdrive Interactive. Vistaprint is a one stop shop for small businesses marketing and printing needs. They offer services ranging from printing marketing materials to providing marketing services such as copy-writing and design.

The company touts serving more than 8 million people per year and provides its services in 20 countries including the United States, the United Kingdom and Japan.

[read full article >>]

Filed under: Social Media By Example — Tags: , , , , , , , , , — M. Bamieh @ 4:01 pm

February 1, 2010

Quarky headlines of 2010… so far

It always brings a smile to everyone to read those amusing, and sometimes weird, occurrences in the world of social media. It seems that 2010 has started out strong, so far, with a lot of news really bringing a smile, or a smirk, to many. Sadly, given our information saturation, we sometimes miss the chance to actually read a bit more about them or even skim through the headlines and quickly miss the chance to enjoy them.

So here at Thoughpick we collected the headlines that we thought were amusing and warranted to be visited, or revisited by people:

“No Kicking Penguins”

No Kicking Penguins In Antractica

No Kicking Penguins In Antarctica

Colby is a seven year old that started a craze that reached all the way to Antarctica. When his mother just happened to kick an inflatable penguin across the hall, this kid felt offended and expressed himself by painting a picture of a women kicking a penguins with a crossed circle on top of it; making his position clear. This was so cute that it caught on among the family until one of them decided to post it to Reddit where it was celebrate and gave birth to a fund-raising effort for Autism. So visit www.nokickingpenguins.org and support Colby’s mission by buying a T-shirt. Next campaign seems to be “No Kicking Flamingos”

[read full article >>]

Filed under: Offbeat — Tags: , , , , , , , , , , , , , , — M. Bamieh @ 3:52 pm

January 29, 2010

Learn Social Media by Example: The Zack16 Campaign

Campaign Name: The Meet Zack Campaign
URL: zack16.com
SM Channels used: Youtube, Blog, Twitter
Target Audience: Teens and Youth
Date: April-June/2009
Campaign Duration: 2 months

The Meet Zack Campaign, by Leo Burnett USA, is quite the fascinating and boundary decimating campaign. It really pushes the limits of what kind of approach a marketing campaign can take and it blurs the lines of what is an ad.

[read full article >>]

Filed under: Social Media By Example — Tags: , , , , , , , , , , , , , — M. Bamieh @ 4:50 pm

January 26, 2010

Twitter Tips: Best Way to Track ‘em Tweets

In the past, brands and websites expected the conversations to be carried on their own website, but the situation has drastically changed nowadays. Nowadays, comments and mentions can occur on many different platforms and services and it’s hard to keep up with the conversation if you are not using the appropriate tool(s).

One of the most popular platforms is Twitter, and you would want to be in-the-know about what people are talking on it. Tracking conversations and mentions on Twitter can be a bit mind boggling and time consuming but if you use the right tool for the job then you’ll be able to get ahead.

Tracking a Bunch of Websites Really Quick

Mentioned?

Mentioned?

If you are interested in checking Twitter mentions of several websites and pages that don’t fall under any specific topic then you need to use Kutano. Kutano is the easiest way to check any Twitter mention of a webpage. All you have to do is go to their website and install the appropriate plug-in for your browser and then sign up and log in to the service.

After logging in, you will be able to find mentions of the website using the “Tweets on Page” icon. As an added bonus, you can also check if anyone had any discussion points on that webpage as well. Discussions are tweets that don’t directly link to the page but mention it either with a related  hashtag or keyword.

This is really useful if you are trying to gauge the popularity of a page, or to see the type of people who mention it and what they say about it with a couple of clicks.

[read full article >>]

Filed under: Tips and How To’s — Tags: , , , , , , , — M. Bamieh @ 3:54 pm

January 21, 2010

8 Ways to Use Social Networks in the Classroom

Twitter in Education

Twitter in Education

Earlier, we talked about a few great resources for educators that are available for free online. These services were more focused on education and catering to their needs for creating internal social networking platforms, open-source blackboards and conferencing applications. They were great resources but they all required some amount of set-up and involved a bit of a learning curve to get used to them.

Today we are just going to share some ideas that help educators bring social networks into classrooms, utilizing some of the services that we all use. Ranging from Twitter to Skype we will share 8 ways that they can be used in the classroom.

Create a Twitter Account

Using Twitter for Teacher – Student communication allows for short and quick messages exchange. This is useful for students and teachers to ask questions and might be a great resource for the teacher in the preparation of her class notes allowing her to know which areas to focus on.

[read full article >>]

Filed under: Tips and How To’s — Tags: , , , , , , , , , , , , — M. Bamieh @ 4:02 pm

January 20, 2010

How to Brand Yourself Online

Today, brands are everywhere; the water we drink is branded, the vegetables we eat are branded, the paper we print on is branded, even the socks we wear are branded!

Yes, it’s a “brand” new world.

The importance of branding

Branding is very important because it sets people’s expectations and creates an emotional attachment to products and companies. Well branded products convey a sense of higher quality, even when the quality of the physical product being sold is known to be low-end. A good example is Ikea—while their furniture is famous for being affordable, the company’s brand is so strong that people are likely to trust it over another affordable furniture store.

Branding YOU

What makes you stick out from the crowd? Photo by: Ledgard

What makes you stick out from the crowd? Photo by: Ledgard

While most companies have figured out the importance of branding their products, services and corporate culture, it’s time for us individuals to realize that it’s not just corporations and products that need to be branded.

[read full article >>]

Filed under: Tips and How To’s — Tags: , , , , , , , , , , , , , , — Roba @ 3:51 pm

January 16, 2010

Bringing Social Media to the Classroom – Open Source & Free

Social media didn’t get the warmest welcome from the educational system, and it was always looked upon as total waste of time and a distraction. There are various reasons of why the use of social media tools in the classroom is still frowned upon by many educators, from the worries of content privacy and the over sharing nature of the classroom to others that rise out of lack of understanding of the social media environment itself. They might be valid reasons but they try to stop the wheels of time rather than go along with them.

Ironically students have been on the band wagon of social media adoption since the hay days of Myspace. The gap between them and their educators has been widening to the extent that when they try to educate their students in “internet” they are the ones taking notes of what is being said.

But things have been consistently warming up for the adoption of social networking as an education tool, and the wheels of the education system mammoth seems to be heading in the right direction. Hopefully ushering in a day where the computer in schools will move beyond its status of an over glorified workbook. So here are some of the tools that will provide the classroom and school with a lot of utilities and still address the concerns of privacy and the lack of control educators feel when using sites like Myspace and Facebook.

[read full article >>]

Filed under: Tips and How To’s — Tags: , , , , , , , , , , , , — M. Bamieh @ 4:43 pm
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