I have often wondered about the difference between traffic on Facebook vs. Twitter. I became interested through my daily use of both due to the nature of my work.
Recently, and after using Tweepi to filter out inactive Twitter followers and add the active ones, I started noticing that although there is a huge number of users on Twitter, many of them have been missing in action for many months! Facebook, on the other hand, seems more alive and its users seem to be generally more active.
Therefore, as soon as I came across this infograph by The Next Web, I thought it is worth sharing with our readers to help them get a clearer view of how they can better use Twitter and Facebook for advertising their products or services.
After seeing this infograph, did you get a better idea on how to reach your target audience via Facebook and Twitter? Do you think this information is 100% accurate?
Looking forward to your comments and insights down below…