Google wants to Speed up the Web! Is your site optimized? [video]

I think a lot of people in 2010 are going to be thinking more about ‘how do I have my site be fast,’ how do I have it be rich without writing a bunch of custom javascript? Matt Cutts – Google

Google is re-writing a large chunk of the way they index web pages (a new algorithm called Caffeine); one of their major objectives is to make searching real fast. Fast web usage is one of the core principles that has always defined the way people perceive Google’s brand identity. It is Google’s culture to make things simple and fast, and now they want to spread it – doing what they believe to be the right thing for users – and push it all over the web.

While in an earlier interview, Matt Cutts pointed out that he doesn’t think there are going to be a lot of changes in the search list results, of the new Google speed algorithm news managed to trigger different reactions. On the good side, Google search would become much faster improving the web experience for all Google’s users, in addition to improving the experience of the web at large with sites paying extra attention to their load speed in order to improve their ranking. On the down side, some people believe that it is not fair that ranking sites is based on their load speed as big sites with more cash can invest more in improving their load speed by moving to better servers while smaller sites with good content won’t be able to compete! While speed may mean a better user experience, it doesn’t always mean a better content.

A few links are mentioned in the video and can be found at:

Matt Cutts talking about Caffeine

So at which side are you? Do you think that adding a weight to sites loading speed in Google’s ranking algorithm is a good idea? Do you think it would really impact our web experience? Would it give Google an edge over Bing? Let us know your opinion in the comments section.

Google Wave: Revolutionizing Collaboration but Will the Wave Crash?

Since Google Wave’s unveiling in May, it was quite interesting to try to figure out heads or tails of how the application will be received once it’s released. And now, we are inching closer and closer to when it opens for the general public. Closed Beta testing has been open for a few chosen developers who have been actively providing feedback on Google products. Will Wave be able to create a tsunami upon its release?

So what is Wave?

Wave, in the word of its co-creator, Lars Rasmussen:

Google Wave

Google Wave

“Here’s how it works: In Google Wave you create a wave and add people to it. Everyone on your wave can use richly formatted text, photos, gadgets, and even feeds from other sources on the web. They can insert a reply or edit the wave directly. It’s concurrent rich-text editing, where you see on your screen nearly instantly what your fellow collaborators are typing in your wave. That means Google Wave is just as well suited for quick messages as for persistent content — it allows for both collaboration and communication. You can also use “playback” to rewind the wave and see how it evolved.”

Wave’s Engulfing The Islands of  Sharepoint & Lotus

Given that we trust Google to provide us with intuitive user interfaces within a very low learning curve, its entry into the corporate world will be quite smooth and exponential – if we only consider those two facets – more about that later on.

The threat it poses is probably the greatest to IBM and Microsoft’s collaborative Business software. Combined with the other Google services and its source nature, it promises to take cloud computing and social networking to the next level.

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