“Twisit Jordan” Courtesy of Queen Rania — Learn Social Media By Example

Tweet + Visit = Twisit… Simple and fun isn’t it? Read more to find out what this is all about!

Idea & Objectives:

Her Majesty Queen Rania Al Abdullah kicked off “Twisit Jordan” on Twitvid around 2 weeks ago.

“Twisit Jordan” is a two fold campaign. Queen Rania has called out for people around the world to submit videos stating what they would like to experience in Jordan, while on the other end she called on Jordanians to submit videos that show how special Jordan is.

Twisit Jordan

Ultimately, a Tourist Swap will happen where two foreigners get to enjoy a tour around Jordan for a week and two Jordanians get to enjoy a tour around the country of the winners.

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: No
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The Counter BP Social Media Campaign

The BP oil spill has been a PR nightmare for the company and they have been working hard on organizing a social media campaign to counter and ameliorate the public’s view of the brand. The public, on the other hand, have used social media in very creative and effective ways to shine light on certain aspects of the disaster and express their scorn for the BP brand and how they have handled things with one misstep after the other.

We will be looking at how the public manifested its psyche on several different social media fronts:

Twitter

Twitter has been at the forefront of taking jabs at BP, The fake BP Public Relations account – @BPGlobalPRhas been a run away hit with fans and has been taking sophomoric jabs at the company and providing its fans with the highest quality of satire. The account has almost three times as many followers as BP’s official Twitter account. To BP’s credit, they have reacted greatly to the satirical nature of the account and didn’t wage a crusade against it. Some even go as far as saying that the account is managed by BP’s real PR to lighten up the atmosphere around the company’s name.

Testimony: Equality on Trial — Learn Social Media by Example

Testimony: Equality on Trial is a social media campaign by the courage campaign institute aimed at raising awareness about the Perry v. Schwarzenegger trial, also known as the proposition 8 trial.

In 2008 proposition 8 passed in California denying the LGBT community the right to marry. Two couples wanted to challenge the proposition, and fight it in court, and that’s the proposition 8 trial that started in January and was supposed to be the first trial to be broadcast on Youtube but the defense challenged the decision and won the right to keep the footage of the trial from the public record. That decision was very disappointing to the supporters of same sex marriage and they tried some creative ways to bring awareness to the trial and Testimony is one of those ways.

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Jersey Doesn’t Stink — Learn Social Media by Example

New Jersey, a state so bad they cut it’s name in half, chewed it and spat it so that now most people call it Joisey. No one is quite sure how Jersey does it, but it takes an awful lot of energy to maintain the reputation that it has fostered across many generations, while the title of the Garden state is what is written on NJ’s license plate it is better known by its many other colorful nicknames, like the Armpit of the US.

So in an attempt to capitalize on the rise of guidos to prominence through shows like MTV’s Jersey Shore, and the Real Housewives of New Jersey a campaign was born. The Jersey Doesn’t stink Campaign was launched to help Jerseyans show their pride for their state and defend it against the bashers.

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Quirky News of the Web — June 2010

Quirky News of the Web — June 2010

PJ? VJ? TJ? What J are you?

There are always smaller headlines that tend to go unnoticed. They are the headlines that let us know how individualistic and unique some of the interactions on the web can be, and how much social media is shaping our world in ways that we could not have fathomed 20 years ago. Therefore, the Quirky News of the Web section will...

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Nation for Marriage — Learn Social Media by Example

Nation for Marriage — Learn Social Media by Example

The NOM Message

The National Organization for Marriage (NOM) is a non profit organization that is spearheading the campaign to protect the institution of marriage from being redefined and affirming that marriage is only a relationship between a man and a women and seeks to prevent the legal recognition for same-sex relationships and same-sex marriage. The...

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What Can HTML5 Do for You?

What Can HTML5 Do for You?

Rejoice iPhone users, no Flash required

HTML 5 is the next generation of base platform of the web, while it's still in draft that didn't stop a large number of developers and companies to start showcasing some of what the platform offers. Apple is one of those companies that is very excited about HTML5 and is pushing heavily for wider adoption for the technology. They...

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British General Election 2010 — Learn Social Media by Example

British General Election 2010 — Learn Social Media by Example

Mentions of each party

This year's general election was certainly one of the toughest elections that Britain has seen in recent memory. It resulted with a win for David Cameron and the Tory's who formed a coalition government with Nick Clegg's Liberals. The election had many firsts, it was the first time that the candidates participated in an American...

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Power of Annonymous: Wikileaks

Power of Annonymous: Wikileaks

Wikileaks!

One of the Pillars for the success of the internet has been the anonymity of interactions. The ability to take on a secret identity and go forth saying things and doing deeds that won't be tied to your real life identity was the stuff of comics but with the internet every could be a superhero. While this sense of anonymity is being...

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Iron Man 2 Campaign — Learn Social Media By Example

Iron Man 2 Campaign — Learn Social Media By Example

Jon Favreau - How Do You Say Your Last Name?

As far as Hollywood and movie studios are concerned their Christmas season is in summer, that's the time they await patiently to release their biggest blockbusters and wait for the profits to come pouring in. We are just about to come to the beginning of the blockbuster season and the release of the first mega movie of this summer...

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